Trade Plan: SELL (at market close)

Click To View Jump Report

Here is what happened:
(click to expand)
yum

Commentary: Trade wise YUM was a bomb.  Data wise it was pretty accurate.  Read the report. They missed on revenue and beat by only a penny on EPS and it went up. In fact is was their worse release in 18 months. BUT – the whiff of the possible spin off in China was the good news along with today’s record highs in the DOW and S&P 500. So, I guess its a bit Alice in Wonderland, whats down is up. Too bad, we had high confidence in our data. For those in the trade room we were all gobsmacked.

Jump Zone Profit: – 7%

 

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